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5 Quick & Easy Real Estate SEO Hacks
  • By: Matt Milia
  • Published: July 9, 2018

Real Estate Search Engine Optimization (SEO) is a popular topic on online forums, Facebook groups, and training events all over the country. Unfortunately most speakers, trainers, and coaches teach strategy and theory. I’m here to show you actionable tactics that you can implement today to easily boost your search engine rankings. However, I want to be completely transparent with you… SEO takes a while. It’s a long term investment. But it pays off in the end! Facebook Reviews Aren’t Just For Facebook Google is smart. They’ve realized two things. First, it’s really hard to get people to use a social media platform that is basically a “me too” product. Second, reviews are everywhere. So, instead of penalizing businesses who don’t have Google Reviews, Google is aggregating reviews from major websites all over the web. This includes Facebook. So, what does that mean for you? If you’re looking to quickly inject your SEO efforts with a little bit of rocket fuel — make sure you’re leveraging your Facebook Page in order to get some killer reviews in your search rankings. Fish Where The Fish Live: Pinterest If you’ve been paying attention to social media trends, you’ve surely heard of Pinterest. The predecessor of Instagram, Pinterest was the original…Read More

How To Overcome Three Of The Toughest Objections
  • By: Matt Milia
  • Published: December 11, 2017

It’s That Time And You And Your Prospect Both Know It. A commitment needs to be made. You’re close to getting one…but there’s an objection lurking in the wings that needs to be addressed before you can get that “Yes”. Your ability to make sales – and earn consistent commissions – relies heavily on your ability to handle these objections and convert these speed bumps into into commitments to do business. There are a ton of objections out there, but some of them come up way more than others. In our world, there are three that come up pretty regularly. “I/We need to think about it.” “I/We want to pay a lower commission.” “I/We have a friend/family member in the business.” You may have cringed while reading those. But at the end of the day, not handled properly, these three objections can stop your sales efforts dead in their tracks. To help you smash these objections like a homerun over the left field wall at Jacobs Field in Cleveland, I’m sharing with you what works for me. I know it will work for you. Overcome These Three Tough Objections… “I/we Need To Think About It” This objection is the granddaddy of them all. It’s not only a…Read More

Setting The Real Estate Appointment: How To Side-step The “Holiday Season” Brushoff
  • By: Matt Milia
  • Published: August 21, 2017

Good morning! Matt Milia here. I wanted to hit you guys up with some quick hitting content going into the holiday season. If you’ve picked up the phone trying to set the real estate appointment, if you’ve been calling your leads, you have probably heard multiple times from multiple people, “Hey, you know what? I’m waiting until the springtime,” or, “I’m going to wait till after the holidays,” or “Hey, you know what? I don’t want to sell my house when the snow is on the ground.” Guys… It’s BS. It’s a brushoff. That’s all they’re doing. They’re brushing you off, so here’s how you get past that. Super simple, super easy. This is how I plug it in. Foolproof Script For Setting The Real Estate Appointment “Hey, John, totally get that you want to wait till after the holidays. Look, if it was me, I would want to do the exact same thing, but let me ask you a question. Just out of curiosity, how many days do you feel like you need to yourself during the holiday season? Okay, you need about seven days? Okay, perfect. That’s really kind of what I thought as well. Well, just like you need those seven days, I of course, I don’t want…Read More